Home Won’t Sell?
Home Won’t Sell?
Sell Your Home!
Even in today’s real estate market there are still a surprising number of homes that have been on the market for a few months with no obvious signs of activity. If your home has been on the market for a while without any serious offers, it’s probably time to take another look at your strategy and your home to make it more attractive to buyers:
1. Review your asking price
The number one reason I seehomes sit on the market is because of listing price. If your home is priced above the market the likelihood of selling it are greatly reduced. Your Realtor® should have provided you with a list of comparable recent home sales in your area along with a professional analysis to figure out the proper selling price (if your Realtor didn’t provide this, contact me and I’ll send you one).
Drive by the homes on the comparable sales list your Realtor provides to get a feel for what’s been selling.
Are those homes really comparable to your home?
Are they in the same condition as your home?
Are the schools of the same quality as the schools in your neighborhood?
Pay particular attention to any differences (or in any variances in HOA or Mello Roos) as they can significantly impact your home’s value versus themarketplace. A good comparative market analysis will help you figure out the RIGHT listing price for your home.
2. Take a video of your home
Shoot a video of yourhome both outside and inside. Then watch the video (preferably on a computer or larger screen) objectively as if you were a potential home buyer. What do you see? Look for negative elements such as weeds growing in the yard, dirty carpets, or a cluttered interior. It’s important to notice negative elements you can quickly fix to make your home more appealing to buyers. It may surprise you to see what your home looks like when viewed on camera.
3. Leave during your home’s open house or showings
It is vitally important that you leave the house when buyers are touring your home. Potential buyers will not feel comfortable looking in closets or in drawers with you standing over their shoulder. They will also be less likely to express their true opinion about your home. Therefore, do everything you can to be scarce during showings. Additionally, if you have pets, take them with you along with items like food bowls and litter boxes. The last thing you want is for potential buyers to contend with your pet pit-bull or the odors coming from a litter box.
4. Hold an open house on a weeknight
While most buyers in the market for anhome are accustomed to attending open houses on weekends, there are those for whom weekends just don’t work. By holding an open house on a weeknight you face less competition than on a weekend and may draw in buyers who normally would not have seen your home.
5. Consider staging your home
To stage a home simply you can just remove all personal items, add neutral window coverings, paint in neutral colors, and take down most decorations (most homes are over-cluttered). Ask your Realtor for advice. For example, you may love zebra print and red accents; however, that’s not going to appeal to most buyers. Loud designs and bold colors can easily detract from the positive aspects of a home. If you feel you can handle the staging project yourself, have at it. However, if the process of staging your home seems overwhelming there are companies that can professionally stage yourhome for you. Contact me for a reputable referral.
If you find yourself in a position where your house just won’t sell, DO NOT just sit and wait for things to change. Take action before market conditions change! Feel free to give me a ring if you’d like some advice.